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Email Deliverability

Mail Server IP Blacklisted

Your mail server's IP address appears on spam blacklists - email providers silently drop or spam-folder everything you send.

critical severity

Email providers (Gmail, Outlook, Yahoo) check multiple real-time blacklists before accepting email. If the IP address your mail server sends from is listed on a blacklist like Spamhaus, Barracuda, SpamCop, or SORBS, your emails are either silently dropped or sent directly to spam - including password resets, signups, and invoices.

This commonly happens on shared hosting where you share a server IP with other tenants, one of whom got their IP listed.

A blacklisted IP is one of the most damaging email problems because it silently breaks everything:

  • Users sign up but never get verification emails
  • Password reset emails never arrive
  • Invoices and receipts disappear
  • No errors - your app thinks emails sent successfully

You can be blacklisted because of your own behavior, or because you're on shared infrastructure with bad neighbors.

  1. Check your mail server IP at mxtoolbox.com/blacklists.aspx - enter the IP to see which lists it's on
  2. For each blacklist, visit their website and follow the delisting process (usually a form requesting removal)
  3. Spamhaus: spamhaus.org/lookup → follow removal instructions
  4. Barracuda: barracudacentral.org/rbl/removal-request
  5. SpamCop: listings expire automatically after 24 hours of no spam reports
  6. If you're on shared hosting, strongly consider switching to a managed transactional email service - they maintain clean IP pools

Managed sending services with clean IP pools:

  • Resend - resend.com - developer-friendly, free tier available
  • Postmark - postmarkapp.com - excellent deliverability track record
  • SendGrid - sendgrid.com - large scale, dedicated IPs available
  • Mailgun - mailgun.com - flexible, good for transactional email

With these services, your email shares their reputation IP pools which are actively maintained and monitored.

Check if your domain has this issue